There’s still some confusion in the marketplace about the meaning of the term “performance management." The confusion begins with the alphabet soup of acronyms. We often see in the press and media the acronyms BPM for business performance management, CPM for corporate performance management, and EPM for enterprise performance management. Fortunately, the industry is beginning to accept the short version, and simply calling it PM — performance management.
Performance management should not be confused with the more mechanical business process management tools that automate the tasks of creating, revising, and managing workflow processes, such as customer order entry and accounts receivable. A similar confusion arises from the term being narrowly applied to a single function or department, as in marketing performance management or IT performance management. Then there’s the historical baggage that the term carries. In the past, performance management most commonly referred to the job performance of individual employees and the methods used by the personnel and human resources functions for processes such as employee appraisals. But today, the term is widely accepted as covering
enterprisewide performance —
the performance of an organization as a whole. Clearly, employees’ performance is an important element in an organization’s success, but in the broad framework of performance management, human capital management is just one component.
Performance management should be thought of as a way to manage the actual performance of the firms strategic objectives. Think of it as an umbrella concept that integrates operational and financial information into a single decision-support and planning framework. Its capabilities include strategy mapping, a strategic balanced scorecard, operational dashboards, costing (including activity-based cost management), budgeting, forecasting, and resource capacity requirements planning.
Performance management gets its power by intergrating all the managerial methodologies, such as CRM (customer relationship management), SCM (supply chain management), business process management, human capital managemnt, as well as Six Sigma and other quality initiatives, into one integrated & unified view of the business. Unfortunately, most organizations performance management’s methodologies are typically implemented in a silo-like sequence and operate in isolation from each other. It’s as if the project teams and managers responsible for each methodology live in parallel universes. But we all know that there are linkages and inter-dependencies, so we know that they should all somehow be integrated. It’s like a jigsaw puzzle — everyone knows that the pieces should fit together. Performance management provides that missing picture of integration, both technologically and socially. It makes executing the strategy everyone’s Number 1 job.
In the end, organizations need top-down guidance with bottom-up execution. The way to get there is through integrating methodologies and applying analytics to complete the full vision of the performance management framework.